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SEO Reseller

Many people today have decided to try and resell seo services for a living in the new digital economy. Deciding to resell SEO services can be a terrific career choice, but there are a few points you have to bear in mind. In particular, you should always be aware that there is little or no wiggle room for ethical gray areas in the SEO industry before setting up shop.

The lack of room for ethical gray areas when you resell SEO services is more than a metaphor. The basic terms that define the types of people who work in the industry are literally defined in terms of black and white, and search engines worldwide have no patience for the former whatsoever. Specifically, the ethical people who resell SEO services in an above board and honest manner are referred to as white label, or sometimes private label, SEO tacticians. On the other hand, you should never, ever resell SEO services as a black hat or black label tactician. Neither your clients nor search engines you attempt to manipulate via these underhanded and unethical tactics will be pleased with what you do.

Specifically, if you want to resell SEO services as a white label provider, which you should always do, tactics you may use include submitting a site listing to search engines, optimizing relevant keywords, copywriting for maximum effect, and using social media. These are all great ways to boost the search engine rankings for a client, as opposed to such black hat SEO tactics as spamming, using popular but irrelevant keywords, and hiding text in the background design of a site to fool robots. Search engine algorithms are sophisticated enough to find and ban black hat tacticians within hours, and the devastating blow to the reputation of yourself and your clients alike is hardly worth it.



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